Last week I had the opportunity to participate in something called the Long Conversation at the IFC Sustainability Exchange organized by Veronica Nyhan Jones.

As a professor and an edtech CEO, I love thinking about new ways to facilitate conversations and inspire authentic moments on stage and online.

I’ve also participated in too many poorly-executed panels. You know the ones I’m talking about: where there’s little to no dialogue among panelists, too much Powerpoint, no limits on speaking times, badly moderated audience Q&A, etc.

So I was excited to try something new.


The long conversation is essentially a relay of timed two-person dialogues around a central theme.

The first person interviews the second, asking a series of questions (some predetermined, some spontaneous), then the first person exits, the second person becomes the interviewer, and a third person takes the stage.

Set-up for Long Conversation

Interviewers and interviewees sit facing each other in the center of the room with audience seated around them. So it feels a bit like a closed fishbowl with predetermined speakers.   

The Long Conversation” format was adapted in this instance from Rachel Goslins and her work with The Smithsonian, where 25 leaders from the arts and sciences participate in a relay of two-person dialogues. But the unscripted back-and-forth of experts-interviewing-experts has also been used by organizations such as The Long Now Foundation, in 2010 which combined the 6-hour 19-minute presentation with data visualization performance by Sosolimited and a live performance of composer Jem Finer’s Longplayer.

Here’s what Veronica sent us in advance to set the tone:

“We are creating an intimate space to exchange ideas, thoughts, experiences to help everyone in the room appreciate the importance of and connections between resilience and creativity at various levels – whether it’s personal, community-level, organizational, or societal. Keep your ideas simple and concrete. Be yourself. Have fun.”

Preparation and reflections:

  • Planning: The IFC team clearly worked hard to select the theme (Resilience), pick the participants, and determine the order for the conversation. They shared a number of potential questions in advance and asked us to think of three personal or professional stories related to the theme. They also put us in touch with our interviewers and interviewees beforehand to settle on specific questions.  I’m a professor so I tend to over prepare anytime I go on stage. This format lends itself better to spontaneity and storytelling but it’s still important to check in with your interviewer and interviewee before the live conversation (even it’s 30 mins before the event) to agree on questions and a rough story arc.


  • Timing: The IFC team set the time limit at 10 minutes per conversation with a chime at the one minute mark to prompt a final question/answer. The total time for our session was 1.5 hours with seven 10-minute conversations. 5 minutes may be too short but 10 can also feel a bit long in our current era of diminished attention spans.  
  • Audio: There are no options for powerpoint slides or AV in this format, but audio is important. Be sure to use microphones (ideally lavs) because at every moment, some audience members are not facing a speaker.
  • Stage and seating: If you go with the fishbowl setup be sure to have the central platform raised enough so that folks can see the stage. And ideally, create a stadium seating effect so that audience members in the back are higher up and can see above folks in the front.
  • Audience polling: This format doesn’t lend itself well to audience Q&A. I tried to do a hand-raising poll during mine (how many of you think that in 20 years the majority of traditional education (HS and College) will be delivered online?) and folks seemed eager to answer. I think this could be a neat technique to interject between sessions as new speakers join on stage.
  • Order of roles: In our relay the new person on the stage started out as the interviewee and then transitioned to the interviewer in the second conversation. I am someone who always takes a few minutes to settle into the spotlight and imagine others are in the same boat. Interviewing seems like an easier way to do start on stage. I think there’s room to experiment here.

At TechChange, we are going to be working on adapting this format for our next online certificate course: Agriculture, Technology and Innovation which kicks off on June 11th. COO Chris wrote about the experience watching the webcast of the long conversation here. So if you’re interested in helping to pioneering a virtual version with us then sign up or reach out.

Thanks again to the IFC and Smithsonian teams for an enjoyable session. I’m always on the hunt creative ideas to improve and innovate beyond the traditional conference model (keynote/lightning talk/panel/breakout).

What other creative session formats have seen/tried/enjoyed at a conference?


[UPDATE: Thank you so much to all the wonderful speakers who stopped by! We’ve posted many of the interviews in our media library!]

TechChange and mHealth Alliance are camped out at the mHealth Alliance booth in the Pavilion interviewing mHealth enthusiasts, professionals, and first-time conference goers about mobile phones for public health.

Come join – we want to hear your voice! If you’d like to set up a specific time, tweet @techchange and we’ll save you a slot. We will be closing shop at 4:00pm today, but we still want to hear from you!

We will also select key interviews for inclusion in our course: TC309 – Mobile Phones for Public Health.

Best practices conferences are critical to the growth of any community. The sharing of ideas and capturing of collective lessons-learned allows for those both in attendance, and those reading any after-action report, to proceed with their respective related projects having gained new insight, or having made new partnerships with other like-minded individuals and organizations. However, just as websites are now building responsive design as “mobile first” and desktop second, it’s time to start thinking about these events differently. No longer should we think only about planning offline events that “we webcast,” but rather about global conversations facilitated by online engagement that have an in-person conversation or presentation at its core.

Patrick Meier, co-founder of CrisisMappers, Digital Humanitarians & Standby Task Force speaking at the ICCM

In no community of practice is this more true than with Volunteer Technical Communities (VTC’s) like crisis mapping, which depend on the goodwill, real-time information, and online cohesiveness that can be properly augmented by online engagement. And keeping in line with both the principles of crowdfeeding and the fostering of global online learning communities, this past week’s International Conference of Crisis Mappers exemplified the benefits of online integration, as mappers and technologist from around the globe gathered both online and in Washington, DC for four days of conversation. By providing the global VTC with the ability to engage via a live webcast and an interactive chat forum, the information shared in the halls of the World Bank shifted from being mostly for the benefit of conference attendees, to truly engaging with the global community of crisis mappers.

By livestreaming the event, the ICCM’s webcast enabled the inclusion of over 950 additional attendees – almost doubling their audience!


Looking ahead, it isn’t just the Crisismappers team that would be best served to continue focusing on this level of digital engagement. In many ways they are thought leaders in this field through their engagement with online learning communities. However, other international organizations that focus on issues such as open governance and transparency often fail to lead by example on these issues, holding conferences that are limited to small audiences, and comprised only of individuals who can afford the time and airfare necessary to be in attendance. As distance learning practitioners, we feel strongly that effectively used learning tools can act as a driving force for social change. And in the case of live events – by bringing more voices to the table in low-cost way, simple information sharing mechanisms such as this can enable otherwise disparate communities and engaged individuals to be both teachers and students, sharing in the collective learning experience.

Linton Wells from National Defense University speaking at the ICCM

Today, the barriers to entry with this kind of online engagement are so low, that all takes is a bit of planning and a small amount of technical know-how to get up and running. I would even wager that the cost of breakfast at your event is significantly more than that of ensuring web connectivity and online involvement. And while communities of practice used to be local because business and organizations were local; today, globally minded organizations must ensure global engagement, as technology has reached a point at which there’s almost no excuse for allowing only those within a close geographic proximity access to your event. As we said – leave the bagels, keep the connectivity.*


*TechChange would still be delighted to eat breakfast at your local Washington, DC event, including bagels if that’s what is on the menu.